Overview
SecureNet Cybersecurity, a Cybersecurity company with a 9-person channel team, faced a critical challenge: Partner channel wasn't generating pipeline. Partners lacked sales collateral and training.
The Challenge
The core challenge was clear: partner channel wasn't generating pipeline. partners lacked sales collateral and training.. For a team of 9-person channel team, this meant bottlenecks in their GTM motion and limited visibility into what was actually working. Traditional approaches weren't cutting it.
The Solution
SecureNet Cybersecurity turned to Mir Tech to implement partner portal + deal support. The implementation was completed in Apr-Dec 2024, focusing first on quick wins. Rather than attempting a full transformation immediately, they started with their most critical bottleneck and expanded from there. This phased approach ensured adoption and built momentum.
Key feature used:
Partner portal + deal support
Results
The results spoke for themselves: 280% partner pipeline growth, and 35% revenue from partner channel, and $18M annual partner-influenced revenue. Within six months, SecureNet Cybersecurity had completely transformed their Cybersecurity approach.
Partner-sourced pipeline grew 280%. Partners close 35% of our deals now. It's our highest-margin growth channel."